Fable candies

Branding, Illustration, Packaging

In this project we found inspiration in beauty of nature, its amazing, and variable plant kingdom. As a result, our package managed to be a continuation of the product's story, its reflection. On the shelf Fable will definitely attract the attention of the audience and will be able to present the candies not only as a product with a striking taste but the best gift for someone important to you.

Fable is something more exquisite than an ordinary box of assorted chocolate, it is a box with a hidden secret, which allows nobody to stay indifferent. The handcraft candies made in a form of a fairy enchanting varicolored eggs inspired us to design a visualization of a mythical forest, where fable birds weave a marvelous nest from premium Belgian chocolate. Exclusive sweet treats with its delicate play of tastes on the basis of high-quality ingredients are pure bliss. And the package design equals the product because all its sophisticated graphics are also carefully made by hand of our maestro.

Communication with a customer is realized through a series of stylized illustrations of confectionaries which are the same as real candies. Simple lined patterns and different colour fills are also used.

PROJECT TEAM

Artem Petrovskiy
Evgeniya Petrovskaya
Elena Podsekalina
Olga Goryacheva
Pavel Gubin

CLIENT

Concept

Food

SEGMENT

TAGS

Brand Identity,
Packaging, Illustration

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